My new guest column, ‘The Stable Door’, went live on Freelancentral today, with its inaugural piece entitled (clumsily, but there’s no other way to put it), ‘Clients to be wary of’. The piece introduces four types of clients: The Boss (the client who thinks he’s your boss), The Uninformed (the client who has no idea […]
Starting next week, I’ll be writing columns every so often for Freelancentral, the freelance talent portal. Titled ‘The Stable Door’, my series of articles will deal with issues of interest
The new and improved menu of training courses and workshops that I put together for 2010 has been recommended by www.bizcommunity.com, in its article entitled, ‘Writing skills get business going‘.
My collection of quotes Here’s a collection of words of wisdom in the form of quotes by wise people. They span a range of topics relating to writing, editing, creativity,
APPEARANCES in 2009 * I spoke at Eskom‘s annual stakeholder conference in October 2009, on the topic of ‘Powerful Business Writing’. The audience, despite the prevailing national climate at the
ARTICLE IN RESELLER NEWS Reseller News, a magazine published exclusively for the retail industry, re-printed an article I initially wrote for www.bizcommunity.com, entitled ‘Talking to your target market: 9 industry
Here are the answers to some of the language and related questions I am regularly asked by clients, colleagues and the public: Q: Please tell me if the use of
THE ONE ABOUT GETTING PEOPLE’S MONEY So, everyone hates writing proposals. It’s a hard job, a scary job, sometimes even a thankless job, but someone’s gotta do it. If you’re
Every type of project Copywriters and editors work on all kinds of projects, from corporate profiles to CVs, newsletters to websites, textbooks to brochures. Whether you’re a large corporation, a
Here’s the extra handout I promised in my recent presentation. I hope it adds enormous value.
Yes please to the handout!
Here are the slides I use in my live webinar, “Un-Installing Impostor Syndrome”, which covers 11 ways to eliminate your ‘fraudy feelings’...
Download Impostor PDF
Here’s how to write for organic, intent-based and most of all, user-orientated search engine optimisation.
Read about organic SEO
Get my exclusive webinar recording on ‘Putting your network to work’, AKA leveraging social media to promote your specialist brand.
Watch the webinar now
Here’s what you need to know if you want to be a professional copywriter (specifically, one who makes a really good living.)
Watch the interview now
Here’s me on retainers vs project work, niching, and other aspects of the business of freelancing.
Listen to the Podcast with Tiffany
In business writing, what’s the difference between copywriting and copyright? Allow me to clarify.
Watch a quick Video
How much of copywriting is the actual writing? (None of it, for the most part.)
Watch a quick Video
What’s the difference between proof-reading, copy editing & re-writing? Here’s my take on it, in detail.
Get a Breakdown
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