How to write email subject lines It’ll come as no surprise to you, I imagine, that the word “free” in an email subject line doesn’t convert all that well. I...
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Multi-tasking is not a strength. I don’t believe in Women’s Day. But that’s an article for another time. What I do believe in, however, is that women (men too, but...
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Need to say “No”? Have a sandwich. As service professionals, we're programmed to say "Yes" to pretty much everything. This isn’t a bad thing when we're first starting out and it...
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A communication lesson from Dr Seuss Children’s books and poetry have a lot to teach us, as adult content marketers, about what works and what doesn’t. Take Dr Seuss. Challenged by...
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You know you’re a small business owner when …. You know you’re a small business owner when… Losing an unsaved (or insufficiently saved) document can rapidly ready you for a...
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Should freelancers chase up client leads? If you’re a freelancer, should you chase up your ‘cold call’ emails to client leads? Here I mean your emails of enquiry, letters of...
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The 6 admin habits of highly effective freelancers Habit #1: Create job bags Want to be a highly effective freelancer? Of course you do. Step 1: You’ve had a client...
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Rules for freelance writers … can be broken. Sometimes. This is a story with a moral. Call it an idiom; a Tiffany’s Fable. Whatever. (Clue: It’s about breaking one of...
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Quiz: Which type of freelancer are you? Let me kick off by saying: I’m a little bit of all of the below. But, if I have to choose three, I’d...
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Client management tip: Kill fees must die Client management… Possibly the toughest part of what we do as freelancers. At least, it is for me. And I know how I...
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